Create a free utility people return to
Solve one small recurring task instantly, without forcing an account before value.
OutcomeShares, backlinks, and repeat visits
CadenceImprove from observed use monthly
Primary metricTool completion to signup rate
The loop
01
Choose a narrow job with a visible result in under one minute.
02
Keep the first use open and remove unnecessary fields.
03
Instrument tool use and the next meaningful action separately.
04
Publish examples that show when the tool is useful and when it is not.